SHARK/NINJA

When I started working for Shark/Ninja they weren’t even Shark/Ninja yet but were still going by Europro. The company wanted to move into the coffee space and I was brought in to literally build the visuals for the brand from the ground up. The Ninja brand eventually grew to include blenders, food processors, ovens, juicers, ice cream makers and so much more. My work eventually crossed over to include the Shark brand with vacuums and hair dryers. During Covid and lock-down I brainstormed the idea of building sets so the team could work safely which launched a whole new creative chapter for the company. Over so many years I became a trusted partner with Creative Directors and was often tasked with art directing when senior clients were not available.